Privacy Policy — DiLorenzo & Associates

DiLorenzo & Associates ("DiLorenzo & Associates," "we," "us," or "our") wants you to be familiar with how we collect, use, and disclose information. This Privacy Policy describes our practices in connection with information we collect about you through our website at www.dilorenzoassociates.com, online contact and valuation forms, email and text messages we exchange with you, phone calls, and any offline interactions you have with our team (collectively, the "Services").

Mitchel DiLorenzo, Jeannine DiLorenzo, and the agents of DiLorenzo & Associates are licensed New Mexico real estate brokers operating as independent contractors of a Keller Williams® Market Center. Information you provide to Keller Williams Realty, LLC directly — for example through Keller Williams-branded websites, the KW Command or Consumer mobile applications, or Keller Williams marketing platforms — is governed by the Keller Williams Privacy Policy available at legal.kw.com/privacy. This Privacy Policy describes how we, the DiLorenzo & Associates team, handle information you share with us directly.

1. Personal Information We Collect

"Personal Information" is information that identifies you as an individual or relates to an identifiable individual. We may collect the following categories of Personal Information from you when you choose to share it with us:

Identifiers, such as your name, postal address, IP address, email address, telephone number, and similar identifiers,
Property and real estate information, such as the address of a home you are buying or selling, neighborhoods and price ranges of interest, square footage, condition, and other details you share to help us serve you,
Commercial information, such as your real estate buying and selling preferences, timeline, and motivation,
Financial information, such as pre-approval status, mortgage loan balance, and related financial details, only when you choose to share them with us,
Communications, including the content of emails, text messages, voicemails, and contact-form submissions you send to us,
Geolocation data, which may be derived from your IP address or mobile device, and
Online activity, including information collected automatically through cookies, pixel tags, and analytics tools when you visit our website.

2. How We Collect Personal Information

We collect Personal Information in a few ways:

Directly from you, when you complete a contact or home-valuation form, request a property tour, register for a saved-search alert, call or text us, or otherwise communicate with our team,
Automatically, when you use our website, through cookies, pixel tags, and similar technologies that log information such as pages visited, session duration, and approximate location, and
From other sources, including Keller Williams systems, our multiple listing service (MLS), title companies, lenders, public records, and joint marketing partners or vendors.

3. How We Use Personal Information

We use Personal Information for legitimate business purposes, including:

Providing the Services and responding to your inquiries, such as preparing market analyses, scheduling showings, presenting and negotiating offers, and coordinating closings,
Sending you property alerts, market updates, and other real-estate-related communications you have requested,
Sending you marketing communications about our services, neighborhoods we cover, and new listings,
Analyzing how visitors use our website so we can improve our content, performance, and user experience,
Operating, maintaining, and securing the Services, including detecting and preventing fraud, and
Complying with applicable law, real-estate regulations, and our professional and contractual obligations to clients, Keller Williams, and the MLS.

4. How We Disclose Personal Information

We may share Personal Information with:

Keller Williams Realty, LLC and our Keller Williams® Market Center, as required by our broker affiliation, transaction-management workflows, and compliance obligations,
Service providers that perform functions on our behalf, including website hosting, customer relationship management (CRM), email and text-message delivery, analytics, electronic signature, and transaction-management platforms,
Transaction partners, such as cooperating brokers, lenders, title and escrow companies, inspectors, photographers, stagers, contractors, and attorneys, when needed to facilitate a real-estate transaction you have engaged us in,
Government and regulatory bodies, when required to comply with applicable law, including real-estate licensing, anti-money-laundering, and tax requirements, and
Other parties in connection with the sale, merger, or reorganization of our business, or to protect our rights, property, or the safety of others.

We do not sell your Personal Information for money, and we do not share Personal Information for cross-context behavioral advertising.

Data will not be sold or shared with third parties for promotional or marketing purposes. This statement applies to all visitors and clients, regardless of state of residence, and is in addition to any rights or disclosures provided to California residents elsewhere in this Policy.

5. Cookies and Analytics

We and our service providers use cookies, pixel tags, and similar technologies on www.dilorenzoassociates.com to operate the website, remember your preferences, measure traffic, and improve our content. We may use analytics services such as Google Analytics, which collect information about your use of our site. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout. Most browsers also allow you to refuse or delete cookies; if you do, some parts of our website may not function as intended.

6. Security

We use reasonable organizational, technical, and administrative measures to protect Personal Information in our care. No system can be guaranteed to be 100% secure. If you believe your interaction with us is no longer secure, please contact us using the information in Section 11 below.

7. Your Choices and Privacy Rights

Marketing Communications

You may opt out of our marketing emails by clicking the unsubscribe link in any marketing message we send, or by emailing us. You may opt out of our text messages by replying "STOP" to any text we send. Please allow a reasonable time for us to process your request. You cannot opt out of transactional messages necessary to provide services you have requested.

Access, Correction, and Deletion

Depending on where you live, you may have the right to request access to, correction of, or deletion of the Personal Information we hold about you, and to limit certain uses of sensitive Personal Information. To exercise these rights, please contact us using the information in Section 11. We may need to verify your identity before responding, and we will respond within the timeframes required by applicable law. We will not discriminate against you for exercising any of these rights.

8. Phone Calls and Text Messages

If you share your telephone number with us — for example, by submitting a contact form, requesting a home valuation, or texting us directly — you agree that we may contact you at that number and the email address you provided about real estate products and services, even if your number is on a federal, state, or internal Do Not Call list. We may use automated systems and pre-recorded or artificial voice messages. Your consent is not a condition of any purchase. Message and data rates may apply, and message frequency may vary. You may unsubscribe at any time by replying "STOP" to a text or by emailing us.

If you communicate with us by telephone, we may monitor or record the call in accordance with applicable law.

SMS Terms and Conditions

We use SMS to confirm appointments, send reminders, and notify clients of schedule updates or important changes.
You can cancel the SMS service at any time. Just text "STOP". After you send the SMS message "STOP" to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time, and we will start sending SMS messages to you again.
If you are experiencing issues with the messaging program, you can reply with the keyword "HELP" for more assistance, or you can get help directly at Mitchel@dilorenzorealestategroup.com.
Carriers are not liable for delayed or undelivered messages.
As always, message and data rates may apply for any messages sent to you from us and to us from you. Message frequency may vary. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
If you have any questions regarding privacy, please read our privacy policy: www.dilorenzoassociates.com/privacy.

9. Retention

We retain Personal Information for as long as needed to provide the Services, comply with our legal, regulatory, and professional obligations (including real-estate transaction recordkeeping), resolve disputes, and enforce our agreements. When Personal Information is no longer needed, we will delete or de-identify it.

10. Children

Our Services are not directed to children under 16, and we do not knowingly collect Personal Information from anyone under 16. If you believe we may have collected information from a child under 16, please contact us so we can delete it.

11. Contact Us

If you have questions about this Privacy Policy or want to exercise any of your privacy rights, please contact DiLorenzo & Associates at:

DiLorenzo & Associates
6703 Academy Rd NE
Albuquerque, NM 87109
Phone: (505) 519-5103
Website: www.dilorenzoassociates.com

Because email is not always secure, please do not include sensitive information such as Social Security numbers, bank account details, or credit card numbers in your messages to us.

12. Updates to This Privacy Policy

The "Last Updated" date at the top of this Privacy Policy indicates when it was last revised. Any changes become effective when we post the revised Privacy Policy on our website. Your continued use of the Services after a change means you accept the revised Privacy Policy.